Rights Desk · National Players Association (demo)
One agreement. The whole roster, working.
Registered once, licensed everywhere. Every athlete earns first, the association shares in the platform line, and the work that used to take a team of people takes minutes.
640
athletes under one agreement
3,120
licensed deals, this quarter
€18.4M
licensed revenue generated
€2.9M
recovered revenue, detections turned into licenses
75
languages live at deploy
11,600
manual licensing hours replaced
Deal volume, per athlete, per year
Traditional ceiling
~6
On Valaritas
600+
Production is the bottleneck in traditional sponsorship. AI licensing removes it, so the same name clears hundreds of deals instead of a handful.
Lately
TodayA global beverage brand licensed 40 athletes for a tournament push, 12 languages.€1.2M generated
YesterdayA detected sim-game mod using 6 athletes converted to a paid license.€84k recovered
MonA streaming platform renewed localized promos across 120 athletes.€3.1M generated
Registry
Register once. The catalog compounds.
One session per athlete seals identity and sets the rules the engine reads before every deal: tier, blocked categories, floors, exclusivity. Then never again.
| Athlete | Tier | Blocked | Status |
|---|---|---|---|
| M. Aldana | Anchored | Betting, politics | Registered |
| T. Voss | Marketplace | Betting | Registered |
| R. Okafor | Marketplace | Alcohol, betting | Registered |
| L. Marèn | Anchored | Beverage (exclusive), betting | Registered |
| S. Haruki | Marketplace | Betting, crypto | Registered |
| N. Costa | Marketplace | Betting | Registered |
| A. Bianchi | Anchored | Betting, politics | Registered |
| + 633 more on the roster |
Stars sign at the anchored tier on guarantees, later, on separate capital. The long tail signs revenue-share only, at zero upfront, so the catalog costs nothing to build and compounds.
Licensing · Forge
Demand comes in. Licenses go out.
Approve at the group level. The rights graph clears every athlete for you: category conflicts, territory, floors, union rules, and per-use approval on each athlete's device. One approval, thousands of licenses.
Ledger
Athletes first. Always.
The waterfall is fixed. Athletes earn first, then partners, then Valaritas. If nothing sells, Valaritas earns nothing.
Paid first
The athletes
Then
Association & partners
Last
Valaritas platform rate
Licensed revenue generated, this quarter
€18.4M
Manual licensing runs weeks per deal and a desk of people. Here it runs in minutes, at zero incremental headcount.
Estimated staff cost replaced this quarter: €1.1M (illustrative). Cash generation and cost savings, not a defensive line item.
Every license is per-use, individually approved, with no blanket rights and no training on any athlete. If a use stops being paid for, it stops existing.